Privacy — BRYKK Guide

BRYKK is built on a simple principle: your family's safety should not require giving up your family's privacy. Here's exactly what data lives where, and what BRYKK can and can't see.

The short version

No advertising backend watching your live family map. Family data lives on your device and syncs mainly through iCloud.
No data sales. Ever. There's no business model that requires it.
No tracking. No ad-tracking SDKs, no data brokers, no ad networks.
No accounts. No login screen, no password to create. BRYKK uses your existing iCloud account automatically.
Translation is on-device when supported. Translation audio is not recorded or used for ads.
Adults can leave anytime. Supervised members need an admin to remove them.

Where your data lives

BRYKK uses Apple's CloudKit as the main family sync layer. Apple Push Notifications and limited relay services help deliver alerts and live drive updates faster. Family access is controlled by family membership, and new joins should be approved inside the family.

Family member locations → CloudKit, filtered by family code
Saved places → CloudKit (per-user records)
Chat messages → CloudKit, filtered by family code
Medical card → iCloud Keychain on YOUR devices only — never shared
Trip history → Local Keychain + optional CloudKit sync for premium users
Settings, preferences, schedules → Keychain on your devices
Optional support reports you send us → BRYKK website support endpoints

What BRYKK (the company) can see

The honest answer: BRYKK only sees limited operational information needed for support, purchases, and services you choose to use. Apple also provides standard App Store reporting in aggregate. Here's the practical list:

Total app downloads — a number, not who downloaded it
Country breakdown — how many users in the US vs. UK vs. Germany, etc. No individual user tied to any country
Device type breakdown — how many iPhone 15s vs. iPhone 12s, how many iPads, how many Apple Watches
iOS version breakdown — how many people on iOS 17 vs 18 vs 19
App version adoption — how many users updated to the latest BRYKK release
Apple crash reports — when BRYKK crashes, Apple may provide stack traces through App Store Connect. Used to fix bugs.

BRYKK also receives optional support reports only when you choose to send them. Those reports can include device, family, and diagnostic details that help troubleshoot field issues.

BRYKK is built so your family data is used for family safety features, not advertising, profiling, or data sales.

What Apple can see

Apple stores CloudKit records on Apple infrastructure. Apple Push Notifications deliver safety and activity notifications, and limited BRYKK relay services help speed up live drive and safety delivery. BRYKK does not sell your family data or use it for advertising.

What we DO NOT do

No ad-tracking SDKs or behavior-profiling analytics tools
No ad networks (Facebook, Google Ads — none)
No third-party crash-reporting SDKs for advertising or profiling
No data brokers
No location data sales
No insurance company partnerships
No “anonymized” data sharing (because anonymized location data isn't actually anonymous)

Translation privacy

BRYKK's translation uses Apple's on-device translation when supported. Translation audio is not recorded, not logged, and not used for ads. Translated text stays on your phone unless you choose to send it as a chat message.

This matters most when translating medical info or sensitive conversations. BRYKK's goal is to keep translation practical, private, and available when you need it.

If you want to leave

Adults can leave via Settings → Family → Leave Family. Your UserLocation record is deleted from CloudKit immediately. Other family members will see you disappear from their maps within seconds. Your chat messages remain (because they belong to the conversation, not just you), but no new data is shared.

If you want to rejoin later, your local data (saved places, trip history, settings) stays on your device.